What does CTRL Commerce do?
Increase Profitability
Automate complex pricing and promotions, personalis e marketing with real-time analytics, and drive trading KPIs, while reducing your cost-per-transaction through deep integrations.
Operational Efficiency
Eliminate system silos and syncing delays. Gain real-time visibility, streamline operations, and make faster, smarter decisions with a unified, customer-first platform.
Customer Retention
Deliver seamless, personalised digital experiences with powerful self-service tools, intuitive UI, and multi-channel capabilities designed for the complexity of B2B commerce.
Accelerate sales, reduce admin overhead, and scale efficiently. Expand into new channels and markets with a future-ready platform built for growth.
Improved Visibility
Leverage a Single Customer View for deeper insights and hyper-personalised interactions that build loyalty and maximise customer lifetime value.
Equip your team with data-driven insights, real-time CRM tools, and behavioral analytics to close more deals, faster and with greater impact.
What makes CTRL Commerce different?
Sales & CRM-Focused Platform
CTRL Commerce goes beyond traditional platforms by actively driving demand and equipping your teams with powerful tools to turn traffic into revenue.
Out of the Box Single System
Say goodbye to juggling multiple tools. Our fully integrated platform streamlines your operations and gets you started in no time.
Seamless ERP Integration
We work with your existing ERP system, not against it, ensuring smooth implementation and minimal disruption to your business.
Purpose-Built for Your Business
Manufacturers & Brands
Bring Your B2B Sales into the Digital Age
CTRL Commerce gives manufacturers and brands the infrastructure to scale their direct-to-business (D2B) strategy with speed and precision. Expand into new B2B verticals, connect directly with dealers and resellers and unify your sales operations, all without the complexity of traditional marketplaces…
Buying Groups
The Infrastructure for Modern Buying Groups
Give your group the digital foundation it needs to grow. CTRL Commerce unifies operations across members, suppliers and services—unlocking new revenue streams, real-time visibility, and stronger retention. Manage vendor relationships, pricing frameworks and customer experience from a single platform.
Distributors & Merchants
One Platform. Total Control.
Run your whole operation—sales, service, marketing, eCommerce and credit—in one powerful system. CTRL Commerce eliminates data silos and duplicate work, giving you a unified view of every customer interaction. Get big business capabilities without the enterprise complexity or cost.
M&A Businesses
Scale Smarter with Every Acquisition
Whether you're acquiring one business or ten, CTRL Commerce makes it easy to unify systems, streamline operations and maintain one source of truth. Reduce onboarding time, simplify reporting, and scale efficiently—all from a single, intuitive platform.
Frequently Asked Questions
Got questions? We've got answers. Find everything you need to know about how CTRL Commerce helps you grow smarter, not harder.
Industries We Support
Construction & Building Supplies
From electrics and plumbing to timber and roofing, supporting every stage of the build.
Medical Supplies
From dispensary essentials to cleaning and hygiene, keeping care environments running smoothly.
Workplace Supplies
From stationery and furniture to tech and day-to-day essentials, everything a productive office needs.
Facilities
From hygiene and cleaning to maintenance and security, powering efficient, well-run spaces.
Hospitality & Catering
From kitchen tools to tableware and guest amenities, everything to serve and delight.
PPE & Workwear
From high-vis and safety footwear to gloves and masks, protection you can count on.
